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Fear and risk

~ by Alan W


It’s a funny thing about the human mind that fear and risk are conflicted. Perhaps it’s a result of evolution? If you’re not doing something because of fear, ask yourself: “What’s the worst thing that could happen?” You might find that the worst case scenario isn’t really that bad.


What is your motivation in life? In your career? In your business? What is the cause you are fighting? What is at the core driving you to do what you do? To impact lives? The world?

Back to reality, you look at your budget and think: I'm out of here, I need the money! We quit dreaming and stop believing and let fear take over. Now, fast forward 5 years, 10 years. Ask yourself: "What have I done?" Have you achieved something? Have you helped others? Have you inspired someone? Have you made a difference?


The only way you can do any of that is with a struggle. The struggle becomes real when you take the risk to believe in that dream. When you say: I'm not going to do this for the money, I'm not going to do this cheap. I will not let the clients/investors/etc take away a strategic opportunity whereby I can help them. Help them to think bigger. I will push them to think about what we can accomplish and for them to fund it at a higher level. Help others by not just giving them what they think they need, help others by giving them something they never realised they needed. Step up to be the professional you are destined to be.


Creative people always want to try something new. Always want to explore.

Fear is a GOOD thing to have when it comes with (calculated) risk. Now start taking more risks more often. A life without regrets.


Work with Alan W


"Solving niche challenges founders face”.


Illustrator: Lisa Williams (Instagram: @artist_llw)

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