Your challenge, addressed.

We match founders and business owners with independent experts — from branding and storytelling to platform/marktpalveadvisory, legal, marketing, product, and more.

​

You tell us what you need.
We introduce you to someone who fits.

​

No noisy marketplaces. No endless scrolling. Just the right person, at the right time.

​

Our Expert Matchmaking Service

You’re building a business — not a contact list.  But finding reliable experts is hard: who to trust, who’s good, who’s worth your time? That’s where we come in. We’ve already done the vetting, so you don’t have to.​

​

→ We know the experts. You get the shortcut.

​

Relationships not contacts

We don’t list hundreds of providers. We curate meaningful connections — with experts we know, trust, or have seen deliver real value. This isn’t a directory. It’s a relationship.

​

Areas of Expertise

Brand & Story

• Brand strategy + visual identity

• Content + copywriting

• Founder story + storytelling

• Public relations

• Ghostwriting + publishing

Product & Platforms

• Platform/marketplace strategy

• Product design + UX

• Service design

• Low-code/no-code builds

• AI strategy + automation

Growth & Marketing

• Go-to-market planning

• Growth + performance marketing

• Lead generation + sales strategy

• Social + content marketing

• Partnerships + community

People & Culture

• Team culture + values design

• Hiring support + outsourced HR

• Employee benefits + policies

• Founder coaching + leadership

Money & Models

• Business model + pricing

• Fundraising + investor prep

• Financial planning + reporting

• Revenue streams + monetisation

Legal & Compliance

• Startup legal basics (contracts, structure)

• IP and copyright

• Commercial law

• Terms, privacy, and compliance

Tech & Tools

• Tech stack planning

• Cybersecurity + infrastructure

• AI prompt engineering

• WhatsApp + automation tools

Research & Insights

• User interviews + testing

• Data analytics

• Product validation

​

Need something not listed? Just ask — we may know the right person.​

The how to’s

Connecting with the right expertise is straightforward and stress-free with DNA-Business. We facilitate a one-on-one introduction to a trusted expert, ensuring they receive all necessary context in advance so you can dive straight into your challenge. From that point, you'll deal directly with the expert, simplifying communication and collaboration. We have trusted agreements in place to keep the process smooth, and there's absolutely no pressure – if it's not the right fit, we'll tell you honestly, ensuring every connection truly serves your needs.​

​

Ready to unlock the power of expert connections?

→ Find an. Expert
→ Ask a Question

​

Insights

→ Explore our Insights: Articles, podcasts, and real-world lessons for founders.