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Writer's pictureAlan Williams

Creativity is no on-demand

~ by Alan W


Set a personal schedule. Learn to stick to and to respect that personal schedule. I have an entry in my calendar that says “Do not book anything”. This is my personal time. I can go watch a movie, go walk in the park, read a book, sleep, go for a swim, cook, or, whatever i want. It’s MY time. Creativity doesn’t happen like the flip of a switch. You can’t say “ok, be creative now”. I wish! It happens when you’re in the shower, when you go for a walk. when you’re in the car. It happens at these weird times. But. it’s not an accident when it happens.


All information in our brain gets filed somewhere but we don’t have access it to it all the time. It IS there! So, we brainstorm with ourselves all the time! So, the value of the brainstorming is not to solve the problem. It’s to ask questions. The value of asking the questions is to give your mind time to figure it out. Go for a walk. Go for a drive. Go to a museum. Your mind needs time to float!


The problem is we keep filling up the empty space with stuff. With meetings. With our cell phones. Just let your mind wonder. Don’t miss out on the opportunities.


Work with Alan W


"Solving niche challenges founders face”.


Illustrator: Lisa Williams (Instagram: @artist_llw)


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