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Business is not all about money

~ by Alan W

We didn't need a business plan, and neither do you. We don't follow others, and neither should you. Just start. Think through your creative entrepreneurial business vision. Be clear. Be purposeful. But refrain from planning until it’s perfectly worked out… because it will never be perfectly worked out. Why? Because the magic happens in the process, in the journey, in the fails and the learning from those failures. It’s in the tweaks we make, the adjustments in direction, the realignment form where we started and where we are going. You don't need to think big, don't. Start with what you have.

Care about your customers more than yourself. Focus on connecting your talent, your idea/s with the challenges they face. Be genuine in this pursuit and run your business like you don't need the money. Run your business on being committed to solving these challenges your potential customers face. Commercials will naturally follow.

You can do what others do. Imitate others. Do what others WANT you to do. Do what others TELL you that you want. You can go on not realising it won't make you happy. You can continue not knowing WHY you do what you do. Or… dig deep and follow that inner knowingness. It will more than likely seem preposterous to those around you, a challenge too big, too unrealistic, too undoable, untouchable. It’s ok, as long as YOU get it, as long as YOU believe, as long as YOU have conviction, you HAVE what it takes.

Don't have regrets one day because you were afraid to conquer. Chasing little distractions instead of big dreams. Set out on your own. Blaze your OWN trail. Look at what makes you happy and what's worth doing.

Business is not about money. Business is about making dreams come true for others. Business is about making dreams come true for yourself.

NOW you're REALLY being an entrepreneur!

Work with Alan W

"Solving niche challenges founders face”.

Illustrator: Lisa Williams (Instagram: @artist_llw)


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